The socks are washed, ground, shredded and compressed. Around 40 pairs of socks are
needed to make one blanket and these blankets are given to people in need, along with a
new pair of socks.
The Goodwill Socks Project was the brain child of Claudio Bobrow, founding partner of
Puket. From the very beginning, the company recycled its textile waste. Bobrow decided to
expand this idea and looked into whether it was possible to make blankets from old socks.
This has grown to become not only a large-scale charitable project, but also an
important contribution to sustainability and environmental protection.
“Only a fraction of all textile waste is recycled worldwide, even though it could be reused and
processed in other sectors. Every sock donated for Meias do Bem does not become waste
and thus helps both man and the environment,” the company says.